Chang Xin


Head of User Ecological Design, Alipay Design Business Unit, Alibaba
He has ten years of design experience, and has managed user experience design team in companies like LG Electronics, Sohu, and Baidu for many years with experience of different fields of work. He is currently in charge of the user-eco design team of Alipay design division from Ant Financial. The team is mainly responsible for Alipay user growth and membership loyalty; Alipay client core functions; public welfare platform and social responsibility building; ant Forest & Manor, user experience design work of related products and operation like macro-safety and biometrics. He advocates the concept of "inclusive design" and promotes the application and development of inclusive design and barrier-free design in enterprises. At the same time, he is the initiator of Ant Public Welfare Design Platform and the practitioner of social innovation. He constantly solves social problems through design, and emphasizes the sustainability and democracy of design.
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